Have you ever brought home a can of cat food and watched your cat refuse to eat it after a single bite? You may wonder if the smell or taste is to blame, but many cats actually have distinct food texture preferences. So even if you’ve chosen a palatable formula in a favorite protein, it still might not tempt a cat who doesn’t like the texture of, say, pate.
When thinking about a cat’s preference for food textures—or to them, mouthfeel—you want to think about a couple of things. First of all, what a cat finds “tasty” is influenced by a lot of different factors other than “taste.” Part of this is because cats have fewer taste buds than humans or dogs. So other factors—like temperature, smell or mouthfeel—become much more proportionally relevant to them when they’re trying to discern what they like and don’t like.
In addition to different physiology, cats are also heavily influenced by the foods they eat as kittens. When cats are kittens, they’re learning whether different foods are good or bad for them. Often, they’re taught by their moms, or they learn from exposure to different things. So, cats build up these food preferences or aversions. They remember from kittenhood some things that they deem as not good, which, in their minds, may also mean that it might be potentially dangerous. Even factors like the location of food within the household can impact whether a cat will eat it.
Thanks to some famous television commercials, some cats may have a reputation of being “finicky,” but their distinct food preferences are linked to the combination of proportionately fewer taste buds and this priming period in their early lives. Thus, they may remember when they were kittens and they ate a similar food and didn’t like it. So, the reason they don’t like a food may not be tied to taste at all.
Further complicating matters, there are so many different textures of cat food, it would be hard to compare them accurately. But Mud Bay has grouped them into three broad categories: Pate, Cuts and Morsels.
Pate is what you might call “meatloaf in a can.” It’s ground up and compressed, and comes in a variety of densities, which can depend on the coarseness of the grind. Generally, there is a uniform texture throughout the entire can of food.
Cuts are essentially shredded meat. The grain of the muscle or the flakes of fish can still be seen. When opening a can of chicken cuts cat food, it looks like shredded chicken that one might find at the rotisserie counter. For added moisture and consistency, it’s typically in a type of gravy.
Morsels are created from food that’s been cooked, processed and then cut. A good comparison would be gyro meat. When slicing meat for gyros, there’s a long skewer of seasoned, pre-formed meat, and the person making the gyro just slowly slices off bits from the larger piece. So, when a can of morsels is opened, one can see the diced or cubed meat, also in a gravy.
At Mud Bay, we know how important textures are to cats, so we add icons to the shelves to make it easy to choose foods based on texture or mouthfeel. There’s a little square icon on the shelves, and the bottom has a color-coded system that indicates whether the food is a pate, cut or morsel. Pate is light blue, cuts are in a salmon color, and morsels are a light green. There’s also the word pate, cuts or morsels on the lower part of the icon.
We also know that proteins are important, especially for animals that have food sensitivities. So, on the top of the icon, Mud Bay added a line that tells you the primary protein in that can. If your cat has food sensitivities, it’s important to know that we use the first protein listed on the label as the primary protein. Sometimes, a wet food might contain several different proteins. Cat owners who want to avoid a certain protein should still read the can’s label.
Of course, if you have any questions about cat food textures or mouthfeel and how it can impact a cat’s dietary preferences, please feel free to ask a Muddy—either in-store or online at Muddy Support.
Furvor bone 🦴 broth for dogs is made with 100% human-grade ingredients and is highly concentrated, so every squeeze adds real nutrition to your dog’s routine.
🐕 It’s packed with protein, amino acids, and nutrients that can support gut health, mobility, skin and coat, and overall wellness.
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It’s also an easy way to boost hydration and bring a little excitement back to the bowl—especially for picky eaters. Just mix it with water, pour it over kibble, or serve it on its own.
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Shop Furvor 🛒 🛍️ 🐕 Bone Broth in-store or online at Mud Bay!
#mudbay #furvor #bonebroth #dogs #healthypets
Weruva WX Phos Focused Freeze-Dried Chicken and Tilapia is a low-phosphorus, high-protein supplement made from 93% boneless, skinless chicken breast, tilapia, and egg white. It has no grains, fillers, bones, or organs.
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Due to its naturally low phosphorus content, this food is suitable for cats requiring phosphorus management, particularly those with kidney conditions. Additionally, it’s highly digestible protein helps maintain lean muscle mass.
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You can serve it dry or add water to soften the texture. Adding water can help your cat digest it more easily and boost their daily water intake. This recipe is meant as a supplement and works well as a topper or treat alongside a complete, balanced diet.
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If you want help figuring out if this is right for your cat, visit your local Mud Bay and speak with a Muddy, or shop with us online today.
#mudbay #healthypets #kidneyhealth #cats #catfood
If your pup brings the energy indoors, meet their new favorite toy. The ultra plush Fluff & Tuff Soccer Ball is designed for fetch, toss, and all-out play.
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With a strong inner mesh liner and concealed double stitching, it delivers the durability Fluff & Tuff is known for in a soft, soccer-inspired design.
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Kick off the fun and shop the Fluff & Tuff Soccer Ball in-store or online at Mud Bay.
#mudbay #fluffandtuff #dogs #timetoplay #healthypets
Need to keep your dog engaged while you work, host, or help them burn energy?
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The Woof LickMat and LickMix make enrichment easy.
The textured design encourages longer licking, helping promote calm behavior and engagement. Premeasured lines make portioning easy every time.
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Simply mix the grain-free Cheddar and Bacon LickMix. It’s easy to digest, simple to prepare, and each bag provides 10 or more lick sessions. Made from 100 percent silicone, BPA-free, and dishwasher safe. Strong suction cups keep the LickMat stable for easy, everyday use.
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Enhance your dog’s daily enrichment—visit us in-store or online and bring home the woof LickMat and LickMix today.
#mudbay #woof #healthypets #dogs #petenrichment
👀 Looking for a way to slow down mealtime and keep your dog thinking? The GURU Pet Company Bobble Ball turns your dog’s food into an interactive activity.
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Simply fill it with kibble or small treats, screw the top back on, and let the wobble begin. The weighted base creates unpredictable movement that keeps dogs engaged and working for every bite.
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A great option for dogs new to enrichment or seasoned puzzle pros.
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Shop in-store or online at Mud Bay today.
#mudbay #dogs #staybusy #healthypets #dogtoys
🎉 New Mud Bay Air-Dried Toppers are now available in-store and online at Mud Bay!
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We’re excited to offer two new formulas that are complete and balanced for both cats and dogs.
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The Digestive Support Formula has beneficial fiber from lentils and sweet potato, along with probiotic inulin from chicory root. It also includes organic apple cider vinegar for extra immune and digestive support.
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Our Hip & Joint Support Formula features turmeric, oat flour, and omega-3 fatty acids from tuna 🐟 to help support joint mobility and immune health.
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All Mud Bay Air-Dried Toppers are veterinarian-formulated and free of corn, wheat, soy, and artificial preservatives. And they are convenient and easy to use as a complete meal, a treat, or a topper.
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You can find the full line—including Skin & Coat, Cognitive, Digestive, and Hip & Joint Support formulas—exclusively at Mud Bay.
#mudbay #healthypets #mealtime #pnwpets #mudbayairdriedtoppers
💫 New at Mud Bay!
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CocoTherapy Cranberry Sweet Potato Pie and Peanut Butter Blondie Coco-Charms. Small in size and low in calories, they are an ideal training treat.
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Made with 100% organic ingredients, you can feel good giving them to your dog during longer training sessions. CocoTherapy Coco-Charms are also free from grains, dairy, gluten, eggs, and preservatives, and are low glycemic.
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Shop the Cranberry Sweet Potato Pie and Peanut Butter Blondie CocoTherapy Coco-Charms in-store or online today!
#mudbay #cocotherapy #trainingtreats #dogs #healthypets
🎉 🎉 GIVEAWAY! New Mud Bay Air-Dried Toppers for Cats & Dogs
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We’re excited to give you a chance to win a bag of one of our newest Mud Bay Air-Dried Topper formulas.
Mud Bay Air-Dried Toppers are veterinarian-formulated, complete and balanced for cats and dogs, and easy to use as a topper, treat, or complete meal.
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New Mud Bay Air-Dried Topper Formulas:
Digestive Support
Made with turkey, chicken, and lentils, plus organic apple cider vinegar and chicory root to help support healthy digestion and immune function.
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Hip and Joint Support:
Made with turkey, chicken, fish, and oats, plus turmeric and omega-3s from tuna to help support mobility and joint health.
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To enter:
👍 Like this post
😃 Tag us and tag a friend
🤝 Follow us
We’ll pick winners at random and notify them on April 16th. Each winner will receive a bag of our newest Mud Bay Air-Dried Toppers. 🍀 🤞 Good luck!
#mudbay #foodtoppers #dogs #cats #petfood
Check out these new aquatic-themed toys for your pup from Fluff & Tuff.
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Available in-store now: Claude the squid, with tentacles that are great for tugging.
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We also have Dottie the Puffer Fish, who will keep your pup active with a nice fetch session, and, last but not least, we have Millie the Axolotl, who is an engaging option for all of the above and ready to shake up your pup’s toy selection.
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Shop these fun new Aquatic options for your pup in-store or online today!
#mudbay #fluffandtuff #dogtoys #playtime #pnwpets
We visited the local dog park today to share a fun spring surprise 👀🎉
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The park pups got to try our newest Mud Bay Air-Dried Toppers!
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We can’t share all the details on these new toppers yet, but here’s what we can tell you:
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Two new formulas are coming soon, and you’ll find them both in stores and online. They’ll be available in 8-ounce and 24-ounce bags.
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Just like our current toppers, these new formulas give both cats and dogs complete and balanced nutrition. You can serve them as a full meal, sprinkle them on top of their food, or offer them as a treat.
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Thank you to all the pups who came by to try them today.🐾🎉
Check back next week because we have a giveaway coming up. Stay tuned and have a great spring!🌈 💐 🌷 ☀️ ☔
#mudbay #dogpark #sneaktreat #mudbayairdriedtoppers #new
Keep your pet happy and blissfully engaged with the woof LickMat and LickMix.
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The LickMat is BPA-free, 100% silicone, and dishwasher safe on the top rack, with suction cups for stability and a design that encourages longer licking. It also features suction cups for stability and a design that encourages longer licking, while its built-in mixing bowl and measuring lines make mixing easy.
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The Bacon and Cheese LickMix is grain-free and designed for use with the LickMat, woof Pupsicle, or as a meal topper. Each bag yields about 10 LickMat sessions when used as directed.
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Treat your dog with the Woof LickMat and LickMix. Shop all woof products in-store and online today!
#mudbay #woof #dogs #enrichment #petproducts
Stock up on your dog’s favorite Bulk Biscuits and make every refill count.
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Mud Bay’s Bulk Biscuits are all-natural, with many locally sourced options, including organic and grain-free varieties. When you refill your Mud Bay Mud Bucket, you pay $4.24 per pound instead of $4.99 on every refill. That’s 75 cents saved per pound, or 15% off each refill.
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Our Mud Buckets are BPA-free, dishwasher safe, and come in two handy sizes: 2.75 liters and 8.5 liters. Designed for easy refills and fresher storage, they help make treating your dog simple and eco-friendly.
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Refill. Reuse. Re-Biscuit. Visit your local Mud Bay today to pick up a Mud Bay Mud Bucket and some tasty biscuits for your dog!!
#mudbay #mudbuckets #dogs #treats #healthypets
